BABYLIST

PR and Communications Manager

NY, US$121,400-$161,900Posted 16 days ago

Job Description

What the Role Is

Babylist is looking for a hands-on PR & Communications Manager to shape how consumers, media, partners, investors, and prospective leaders understand who we are and where we’re going. You’ll create a proactive communications roadmap that positions Babylist as a category-defining family platform and modern technology company. Connecting product innovation, business growth, partnerships, leadership perspectives, and cultural moments, you’ll tell cohesive stories about how we build and why it matters to modern families. You’ll own consumer and corporate PR, develop distinctive executive points of view, and match the right leaders with high-impact opportunities across press, podcasts, and industry events. You’ll also lead an awards strategy that strengthens credibility and demonstrates Babylist’s momentum.

Who You Are

  • You've spent 8-10 years in PR or communications, ideally a mix of in-house and agency (or editorial) time, with enough in-house experience to know what it's like to have real skin in the game.
  • You're an excellent, independent writer. You can ghostwrite a leadership LinkedIn post or a founder's Substack essay in someone else's voice.
  • You think in cohesive narratives, not one-off announcements. You can connect a product launch, company milestone, executive perspective, or partnership to a larger story about where Babylist is headed.
  • You can tell a human story as well as you can tell a tech or product story, and vice versa. You are able to get into real debates about the right angle for us and are able to see around the corner when it comes to press, PR, and comms.
  • You're plugged into media, ecommerce, and employer branding trends, and you know how to balance the numbers (reach, coverage quality) with what's actually on-brand.
  • You're comfortable prepping senior leaders for press and standing next to them when it happens, showroom activations, live press moments, and executive visibility wor

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