ZeroFOX

Director, Content & Digital Experience

Baltimore, MD, US$175,000-$200,000Posted 1 day ago

Job Description

ZeroFox is the solution to discover, validate, and disrupt external cyber threats before they harm revenue or reputation. Our unified platform fuses Threat Intelligence, Brand and Domain Protection, Attack Surface Intelligence, Executive Protection and Physical Security Intelligence. Trusted globally, ZeroFox delivers actionable intelligence to stay ahead of what's next and defend your world.

This role owns the website as a product and content as a growth channel. Strategy, SEO/GEO, and development sit under one accountable lead instead of splitting across separate owners. You'll direct the content writer, web developer, and designer as your execution team, and partner closely with Marketing Intelligence & Ops to keep content and web performance tied to pipeline, not just traffic.

Key Responsibilities

  • Website strategy: Own the site as a conversion and narrative asset. Information architecture, page strategy, and roadmap prioritization, not just maintenance requests.
  • SEO & GEO: Own organic search performance and how ZeroFox content surfaces in AI answer engines (ChatGPT, Perplexity, Gemini) as those become real discovery channels alongside traditional search.
  • Content development: Set content strategy and editorial priorities across the site, blog, and gated assets. Direct the content writer's output against that strategy.
  • Web development oversight: Direct the web developer's priorities: page builds, technical SEO fixes, site performance. Translate business priorities into a build queue.
  • Design coordination: Direct the designer's priorities for web and content assets, and coordinate with the separate Creative function so brand visual standards don't drift apart.
  • Data partnership: Work with Marketing Intelligence & Ops to instrument the site and content properly. This role owns the strategy and roadmap; Ops owns the underlying data infrastructure and attribution.
  • Leadership: Full people management accountabi

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