Vice President, Marketing

About Genea

As leaders in property technology, Genea provides cloud-based physical security, submeter billing and on-demand HVAC solutions to over 1 million users across 39 countries. But Genea is more than just a workplace. We’re a mission-driven team that collaborates, innovates, and engineers the proptech solutions of tomorrow to solve the challenges of today. We pride ourselves on fostering an environment of teamwork, transparency and authenticity, where you can be yourself. But don’t take our word for it. Genea has been recognized as a Top Workplace in 2021-2025, with a rating of 4.3 out of 5 stars on Glassdoor. Our team members love our competitive benefits, including 401k matching, PTO, 100% paid parental leave, remote work options, and development/training opportunities.

About the Role

We're looking for a Vice President of Marketing to build and develop the Genea brand and lead our marketing function - a brand-forward leader whose superpower is channel marketing.

Reporting to the CEO and partnering closely with our executive leadership team, you'll own how Genea shows up in the world: our brand, positioning, channel and partner marketing, field events, and product marketing. Channel marketing is the most important part of this role. Genea runs two distinct go-to-market motions, a sell-through (channel/partner) motion and a sell-to (direct, end-user) motion, that call for different marketing styles, so you'll need to be agile across both and know when to apply which. Additionally, Genea services Enterprise, Mid-market, and commercial customer segments and our marketing motion will need to be tailored to targeting and activating these different segments effectively – ABX at the top, more traditional automated motions in commercial.

You'll lead an established, talented team that carries day-to-day demand generation and revenue-marketing execution, which frees you to focus on brand-building, the chann