Senior Marketing Manager

About VetPowered

====================

VetPowered LLC is a precision defense manufacturer in San Diego. We are AS9100 Rev D certified, ITAR registered, an SBA 8(a) participant, and a Service-Disabled Veteran-Owned Small Business. In 2026, the SBA named us Small Business Manufacturer of the Year. We machine parts for the Department of the Navy, the Air Force, and the country’s largest defense primes. We also design and sell our own branded products, the Mark 10 and Mark 15 firearms-cleaning systems.

Most of the people running our machines came from the building next door. VetPowered operates alongside Workshops for Warriors, an accredited school that trains, certifies, and places veterans and transitioning service members in advanced manufacturing. The school has trained and certified 1,776 veterans and transitioning service members, awarded nearly 23,000 industry credentials, and placed graduates at 522 companies across 49 states. The average starting wage for a graduate is $63,500.

That is the story almost nobody has heard. This role exists to change that, and to turn the telling of it into purchase orders, partnerships, and product revenue.The role ============

You are the first dedicated marketing hire at VetPowered. You write the plan, then you pick up the camera and shoot it. You own two revenue motions that most companies split across two teams: a direct-to-consumer product business, and a defense manufacturing business that sells through RFQs and teaming agreements. You build the attribution model that proves which one your work moved.

Year one proves the model. Headcount follows the numbers you put on the board.What you will own =====================

Brand and marketing strategy

--------------------------------

• Own the twelve-month marketing plan and budget for VetPowered, plus a supporting awareness plan for Workshops for Warriors, reviewed with the CEO each quarter
• Define positioning and messaging for both br