Senior Manager, Product Marketing

The Opportunity

As Senior Manager of Product Marketing at Coursedog, you'll lead the strategic vision and execution of our product marketing function, positioning our Intelligent Academic Operations Platform as the essential solution for higher ed institutions. You'll partner closely with Product, Sales, Customer Success, and Marketing leadership to drive go-to-market strategy, competitive positioning, and customer advocacy. You'll own translating market insights into compelling positioning and messaging that resonates across multiple buyer personas and use cases. You’ll drive alignment across teams and accelerate our market leadership in the higher ed space by balancing strategic thinking with hands-on execution, deep market research with rapid iteration, and customer empathy with business acumen.

If you're excited by the challenge of establishing Coursedog as the market leader in education operations and want to help institutions break down barriers to student success at scale, this is a chance to do meaningful work with real impact.

This position offers a competitive base salary between $125,000 - $130,000, based on experience and qualifications. The role also includes a performance-based variable compensation component, bringing total on-target earnings (OTE) to $135,000 - $150,000 when performance objectives are achieved.

What You'll Do

* Own and evolve the overall product marketing strategy, including positioning, messaging architecture, and go-to-market plans across all platform modules and buyer segments * Oversee market and competitive research initiatives to inform segmentation, persona development, pricing strategy, and long-term product roadmap alignment * Drive alignment across Product, Sales, Customer Success, and Marketing leadership on strategy, messaging, and priorities—escalating and resolving conflicts to accelerate execution * Establish and oversee key performance indicators across product marketing act