Director, Demand Generation & Growth Marketing

WHO WE ARE AND WHAT WE DO

Mosaic Clinical Technologies™ is pioneering a new imaging paradigm—shifting radiology from reactive diagnostics to proactive, decision-driven care. Through our AI-native platform, MosaicOS™, we unite fragmented technologies into a single, intelligent ecosystem designed to help clinical teams work faster, think smarter and deliver better care. The Director of Demand Generation & Growth Marketing turns Mosaic Clinical Technologies' marketing strategy into qualified pipeline. Reporting to the VP of Marketing, this leader owns the digital strategy and execution behind MQL volume, quality, and conversion, including the website, paid and organic digital channels, marketing operations, martech, and the future SDR function. This builder-operator runs the channel mix and budget and stays close enough to the numbers and tools to fix what is broken.

DIRECTOR, DEMAND GENERATION & GROWTH MARKETING - POSITION SUMMARY

• Owns MQL creation end to end, including MQL volume and quality, MQL-to-SQL and SQL-to-opportunity conversion, and marketing-sourced pipeline.
• Translates the marketing strategy and messaging set by the VP of Marketing into annual and quarterly digital demand plans, working backward from bookings targets to pipeline, opportunities, SQLs, and MQLs.
• Defines the ICP, target account lists, and segment priorities with Sales, Product Marketing, and RevOps. Manages the demand generation and program budget, allocating across channels based on cost per MQL, cost per opportunity, and pipeline ROI, and reallocating quickly as performance shifts.
• Runs paid search, paid social (LinkedIn first), programmatic/display, retargeting, review site, and sponsored content programs directly and through agencies, with clear testing plans.
• Owns the company website as a growth product and primary conversion asset, including conversion paths, landing pages, forms, chat, page speed, SEO, analytics, experimentation, and vendor/agency management.
• Builds always-on email, nurture, and lifecycle programs that move leads from first touch to sales-ready, and manages organic social, content distribution, and AIEO.
• Runs webinars, digital events, and campaigns in partnership with Product Marketing and Content.
• Supports account-based programs for priority accounts, coordinating digital, SDR outreach, and sales plays.
• Owns the martech stack, including selection, integration, administration, and spend across marketing automation (e.g., HubSpot/Marketo), Salesforce CRM integration, and enrichment and intent tools.
• Defines and maintains lead lifecycle stages, scoring, routing, and SLAs with Sales and RevOps.
• Builds reliable attribution and reporting so every dollar and channel can be tied to pipeline and revenue.

DESIRED PROFESSIONAL SKILLS AND EXPERIENCE

• Track record of owning an MQL and pipeline number and hitting it at a growth-stage company.
• Hands-on command of paid search, paid social, SEO, email, and web conversion, with multimillion dollar budget management.
• Deep experience with marketing automation (HubSpot or Marketo) and Salesforce, including lead lifecycle, scoring, routing, and attribution. Experience managing SDRs or working closely with the SDR leader on shared targets.
• Experience in healthcare technology, ideally selling software to radiology groups, imaging centers, or health systems, with long, multi-stakeholder sales cycles.

FOR MORE INFORMATION

Director- Demand Generation and GrowthMarketingDIRMRKCOM10-2-26

WHY MCT

• Competitive Benefits package - Eligibility starts the month after hire, with tiered options to choose from.
• Compensation Reviews, Career Growth Opportunities
• Flexible Remote Schedules - NASHVILLE, TN PREFERRED
• Generous PTO Plans and Paid Holidays Proudly
• Certified as a Great Place to Work for Five Consecutive Years

COMPENSATION

The salary range for this position is $150,000 - $160,000. Final determinations may vary based on several factors including but not limited to education, work experience, certifications, geographic location etc. This role is also eligible for an annual discretionary bonus. In addition to this range, MCT offers competitive total rewards packages, which include health & wellness coverage options, 401k benefits, and a broad range of other benefits such as family planning and telehealth (all benefits are subject to eligibility requirements).

Mosaic Clinical Technologies is an equal opportunity employer. MCT is committed to being an inclusive, safe and welcoming environment where everyone has equal access and equitable resources to reach their full potential. We are united by our Mission to Transform Radiology and in turn have an important impact on the patients we serve and the healthcare system overall. We hold that diversity is a key source of strength from which we will build a practice culture that is inclusive for all. Our goal is to empower and engage the voice of every teammate to promote awareness, compassion and a healthy respect for differences.

CCPA Notice

When you submit a job application or resume, you are providing Mosaic Clinical Technologies with the following categories of personal information that the Company will use for the purpose of evaluating your candidacy for employment: (1) Personal Identifiers; and (2) Education and Employment History.

Mosaic Clinical Technologies participates in E-verify.

Beware of Fraudulent Messages

Mosaic Clinical Technologies or Radiology Partners will never request payment, banking or other financial information in exchange for interviews or as part of the hiring process. Additionally, we will not send checks for deposit into your bank account at any stage of recruitment. All communication during the interview and hiring process should come from an email address ending in "@radpartners.com." If you suspect you are receiving a fraudulent job offer or solicitation from Radiology Partners or one of our local practices, please email TalentAcquisition@MosaicClinical.ai to