Superpower, Inc
Copywriter
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Job Description
We're looking for a versatile copywriter who can move fluidly between brand storytelling and conversion-driven copy.
You'll take campaign and creative briefs and turn them into compelling language across the entire customer journey — from big campaign ideas and brand storytelling to the copy that ultimately drives someone to act.
The ideal person is part brand storyteller, part direct-response copywriter: someone who can make people feel something *and* make them do something.
WHAT YOU'LL DO
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- Translate campaign briefs into messaging across H1s, headlines, descriptions, taglines, and campaign copy
- Write across channels including landing pages, email, paid social, and other performance creative
- Script longer-form campaign films, founder videos, and branded content
- Develop hooks, concepts, and messaging angles for performance creative
- Balance emotional storytelling with persuasion and conversion
- Partner closely with Brand, Creative, and Growth to evolve how Superpower sounds
WHAT WE'RE LOOKING FOR
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- ~3–6 years of copywriting experience
- A strong portfolio spanning both brand/campaign and performance/conversion work
- Exceptional at simplifying complex ideas into sharp, memorable language
- Comfortable writing everything from a three-word headline to a three-minute script
NICE TO HAVE
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- Experience in health, wellness, medical, or other science-heavy categories
- Agency background with range across clients and tonal registers
- Long-form performance writing (VSL-style scripts, sales pages)
WHY SUPERPOWER
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- Mission that matters: we catch diseases before they start and change people's lives
- Radical empowerment: no layers of approval, no waiting for permission — if you see a problem, we reward people that solve them
- A-players only: small team of exceptional people who actually do the work
- Founder mode: everyone i
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